{"id":4990,"date":"2023-07-31T15:10:56","date_gmt":"2023-07-31T20:10:56","guid":{"rendered":"https:\/\/davidgruehn.com\/?p=4990"},"modified":"2024-11-14T23:20:51","modified_gmt":"2024-11-15T05:20:51","slug":"retail-reset-why-retailers-need-a-new-playbook","status":"publish","type":"post","link":"https:\/\/davidgruehn.com\/index.php\/2023\/07\/31\/retail-reset-why-retailers-need-a-new-playbook\/","title":{"rendered":"Retail Reset: Why retailers need a new playbook"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4990\" class=\"elementor elementor-4990\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a57499c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a57499c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53dcc5ef\" data-id=\"53dcc5ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29e25205 elementor-widget elementor-widget-text-editor\" data-id=\"29e25205\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Change Before You Have To<\/h3><p><span style=\"font-family: 'PT Serif', serif; font-size: 14px;\">I&#8217;ve read that those who embrace and accept change as part of life are filled with an empowering sense of calmness, peace, and courage. That may be so, but at what point is too much change <\/span><i style=\"font-family: 'PT Serif', serif; font-size: 14px;\">too much<\/i><span style=\"font-family: 'PT Serif', serif; font-size: 14px;\">? The retail industry is about to find out.<\/span><\/p><blockquote><div data-pm-slice=\"1 1 []\" data-en-clipboard=\"true\">\u201cI can&#8217;t change the direction of the wind, but I can adjust my sails to always reach my destination.\u201d<\/div><div data-pm-slice=\"1 1 []\" data-en-clipboard=\"true\">&#8211; Jimmy Dean<\/div><\/blockquote><div data-pm-slice=\"1 1 []\" data-en-clipboard=\"true\">My penchant for change is instinctive but no doubt supercharged by a 30-year career in the retail industry. Like the weather in Texas, few things in retail are constant, yet my adrenaline-addicted colleagues and I can&#8217;t seem to get enough of it despite knowing that too much of anything will kill you. I&#8217;ve written numerous blogs about retail&#8217;s twenty-year technical tsunami, from the <a href=\"https:\/\/davidgruehn.com\/index.php\/2021\/09\/18\/internet-pioneer-building-one-of-retails-first-web-stores-part-1\/\" target=\"_blank\" rel=\"noopener\">Internet Pioneer<\/a> days to <a href=\"https:\/\/davidgruehn.com\/index.php\/2021\/08\/27\/personalized-customer-experiences\/\" target=\"_blank\" rel=\"noopener\">Retail&#8217;s Perfect Storm<\/a> and, most recently, <a href=\"https:\/\/davidgruehn.com\/index.php\/2023\/06\/08\/customer-experience-in-the-age-of-ai\/\" target=\"_blank\" rel=\"noopener\">Customer Experience in the Age of AI<\/a>. I&#8217;d already grabbed my surfboard and was eagerly heading out to the monster wave forming in retail&#8217;s sea of change when I spotted McKinsey&#8217;s latest quarterly report: <b><a href=\"https:\/\/www.mckinsey.com\/~\/media\/mckinsey\/industries\/retail\/our%20insights\/retail%20reset%20a%20new%20playbook%20for%20retail%20leaders\/retail-reset-a-new-playbook-for-retail-leaders.pdf\" target=\"_blank\" rel=\"noopener\">Retail Reset &#8211; A new playbook for retailers<\/a><\/b>. More change &#8211; seriously? As usual, their insight is solid, and their logic sound. I encourage you to peruse the report while resisting the temptation to question your board&#8217;s ability to ride this growing wave.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9f1bb4c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9f1bb4c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf7a5fa\" data-id=\"cf7a5fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-92fcea8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"92fcea8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ed64ee\" data-id=\"2ed64ee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a2771c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a2771c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa3a210\" data-id=\"aa3a210\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fcfa34 elementor-widget elementor-widget-image\" data-id=\"7fcfa34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"530\" src=\"https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/07\/RetailSectorValue.jpg\" class=\"attachment-large size-large wp-image-4993\" alt=\"\" srcset=\"https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/07\/RetailSectorValue.jpg 858w, https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/07\/RetailSectorValue-300x249.jpg 300w, https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/07\/RetailSectorValue-768x636.jpg 768w, https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/07\/RetailSectorValue-585x485.jpg 585w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21fca08 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21fca08\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de28595\" data-id=\"de28595\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4aaa051 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4aaa051\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-536fc2d\" data-id=\"536fc2d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d8c539 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d8c539\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dd86d44\" data-id=\"dd86d44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f8395ec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8395ec\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f900212\" data-id=\"f900212\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d89273 elementor-widget elementor-widget-text-editor\" data-id=\"4d89273\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>McKinsey Quarterly &#8211; July 2023<\/h3><h5>By: Steven Begley, Becca Coggins, Carson Green, Jad Hamdan, Dymfke Kuijpers, and Franck Laizet<\/h5><p><em>Refresh browser if PDF not displayed..<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0e9ec15 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0e9ec15\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99b414d\" data-id=\"99b414d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e616d99 elementor-widget elementor-widget-ha-pdf-view happy-addon ha-pdf-view\" data-id=\"e616d99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ha-pdf-view.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"pdf_viewer_container\">\n            <div class=\"pdf_viewer_options viewer-e616d99\" data-pdf-settings=\"{&quot;unique_id&quot;:&quot;viewer-e616d99&quot;,&quot;pdf_url&quot;:&quot;https:\\\/\\\/davidgruehn.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/2307_McKinsey_Retail-Reset.pdf&quot;,&quot;file_type&quot;:&quot;url&quot;,&quot;page_number&quot;:&quot;1&quot;,&quot;width&quot;:&quot;100%&quot;,&quot;height&quot;:&quot;1100px&quot;}\">\n\t\t\t\t<span class=\"ha-title-flex\">\n\t\t\t\t\t<span class=\"pdf-icon\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-file-pdf\"><\/i>\t\t\t\t\t<\/span>\n\t\t\t\t\t<h2 class=\"ha-pdf-title\">Retail Reset: A New Playbook for Retailers<\/h2>\t\t\t\t<\/span>\n\t\t\t\t                <div class=\"pdf-button\">\n                <a href=\"https:\/\/davidgruehn.com\/wp-content\/uploads\/2023\/10\/2307_McKinsey_Retail-Reset.pdf\" class=\"ha-btn\" download title=\"Retail Reset: A New Playbook for Retailers\">Download<\/a>                <\/div>\n            <\/div>\n\n\t\t\t<div>\n\t\t\t\t<div id=\"viewer-e616d99\"><\/div>\n\t\t\t<\/div>\n\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9fdb257 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9fdb257\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2eb694d\" data-id=\"2eb694d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bcedcb8 elementor-widget elementor-widget-text-editor\" data-id=\"bcedcb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><a href=\"https:\/\/www.mckinsey.com\/industries\/retail\/our-insights\/retail-reset-a-new-playbook-for-retail-leaders\" target=\"_blank\" rel=\"noopener\"><strong>LINK TO ARTICLE<\/strong><\/a><\/h4><p><strong>Steven Begley<\/strong> is a partner in McKinsey\u2019s New York office; <br \/><strong>Becca Coggins<\/strong> is a senior partner in the Chicago office; <br \/><strong>Carson Green<\/strong> is an associate partner in the Washington, DC, office; <br \/><strong>Jad Hamdan<\/strong> is a consultant in the Denver office; <br \/><strong>Dymfke Kuijpers<\/strong> is a senior partner in the Singapore office; and <br \/><strong>Franck Laizet<\/strong> is a senior partner in the Paris office.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>McKinsey Quarterly: In light of unprecedented industry disruption, a retailer\u2019s actions today could determine whether it spends the next 20 years as a leader or a laggard. Here are four must-dos for retail executives.<\/p>\n","protected":false},"author":1,"featured_media":5256,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[319],"tags":[744,245,25,257,741,743,742,740],"class_list":["post-4990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-c-suite","tag-covid-19","tag-customer-experience","tag-digital-transformation","tag-ret5ail-ecosystem","tag-retail-marketplace","tag-retail-media-network","tag-zero-consumer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retail Reset: Why retailers need a new playbook - DwG Retail<\/title>\n<meta name=\"description\" content=\"McKinsey Quarterly: In light of unprecedented industry disruption, a retailer\u2019s actions today could determine whether it spends the next 20 years as a leader or a laggard. 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