McKinsey Quarterly: In light of unprecedented industry disruption, a retailer’s actions today could determine whether it spends the next 20 years as a leader or a laggard. Here are four must-dos for retail executives.
Harvard Business Review article on how cutting-edge companies use AI-powered intelligent experience engines to assemble unprecedented customer experiences. They are time-consuming, expensive, and technologically complex, but the result allows companies to deliver differentiating hyper-personalization at a scale.
The customer adaptive transition will be difficult for most retailers as it involves more than just adopting and assimilating new technology via digital transformation. Success in this business model requires a customer-centric culture, and it’s a daunting challenge.
Retail’s glory days may be gone, but customer trust is as critical to retail today as it was back then for creating compelling personalized customer experiences. And now it’s possible for retailers at scale.
An excellent deep dive into how the 63-year old global grocery and retail giant Carrefour is transforming their business to laser focus on the customer to create hyper-personalized customer experiences on the SAP platform.
The pandemic changed the traditional shopping experience. Here’s how retailers can attract and retain customers.