Tag: personalized customer experience

The Critical Pursuit of Customer Experience Nirvana: Hyper-Personalization

Emerging technologies can enable retailers to build intimate relationships with customers through immersive, predictive, and adaptive customer experiences. In this roundtable, we’ll discuss why it’s critical that retail companies deliver hyper-personalized, frictionless, and transparent experiences that engage customers on their terms.
David W Gruehn, Sr. Solution Director CX – Retail – SAP

FMI Midwinter 2021: Customer Adaptive Retailing in Grocery

For years grocers have been shedding their Multichannel chains in pursuit of becoming customer experience focused Omnichannel retailers. An explosion of disruptive forces and a rapidly maturing digital shopper has raised the bar yet again, however, as leading-edge grocers are pursuing the future of retail: Customer Adaptive Retailing. In this session we will explore how, for the first time in history, emerging technologies are enabling grocers to build real-time hyper-personalized relationships with customers through immersive, predictive and adaptive customer experiences.